Election Results Are Not Expected to Affect Holiday Giving

Election Results Are Not Expected to Affect Holiday Giving

Analytical Ones conducted a survey of 300 active donors in the USA on Nov. 10 & 11, immediately following last week’s Presidential election results. (In this study, an active donor is defined as a person who is 35 years old or older and has made a financial contribution to a nonprofit organization, beyond a church or other house of worship in the past 12 months.) The objective of the study was to assess whether donors expected to give more, less or the same based on the election results. The findings are: Overwhelmingly, donors (84%) said they would not change their fall giving patterns. These percentages were the same whether the active donor voted for Trump or for Clinton. Of the minority that said they would change their giving patterns, twice as many said they would increase their giving as decrease their giving. To learn more about donor’s intentions and find out which charitable causes are most likely to experience a decrease in giving, download our free Post Election Donor Survey results. To do so, please provide your name and email address below.   Your Name (required) Your Email...