Our Top 5 Most Popular Blogs of 2016

Our Top 5 Most Popular Blogs of 2016

As we close out 2016, we wanted to take a moment to thank you for reading, sharing and commenting on our blog posts. We hope you were able to use a few of our analytical insights to win, lift and keep your donors and supporters. We also thought you might enjoy looking back at the most popular blogs of 2016. Our top posts focused on how the election affected – or didn’t affect – holiday giving, the value and scarcity of dual channel donors, major donor modeling, how direct response ROI is connected to net revenue and one reason direct mail continues to work. In case you missed any of these posts, here are the links to our top 5 blogs of 2016: 1. How the Election Results Will Affect Holiday Giving 2. Dual Channel/Schmual Channel 3. The Power of a Major Donor Model 4. The Correlation Between Direct Response ROI and Net Revenue 5. To Have and to Hold Thank you and Happy New...
The Frustration of Volunteering

The Frustration of Volunteering

This past year, my family and I have been volunteering for Lutheran Social Services to help refugees from Syria, Iraq and Afghanistan relocate to Savannah. I admire the work that Lutheran Social Services does with refugees. It’s a huge job and they do so much with so little. And because of a lack of resources, they rely heavily on volunteers. One of our jobs has been to help coordinate volunteers. And I learned something this past year. Volunteers, well, they just aren’t reliable. It’s not that they are flakey, it’s just that volunteers, even retired ones, have very busy lives. I would say the amount of time we have spent just trying to coordinate volunteers to help is many more hours than we have spent directly assisting refugees. I confess, I don’t get my “volunteer kicks” by doing administrative and menial tasks. You might be the same. And while as a business owner, I know the critical role of administrative tasks, I don’t enjoy being on the phone begging people who have “signed up” to show up. As fundraising consultants, one of our common recommendations is that the nonprofit “engage their donors with volunteering opportunities.” I now understand why the typical response from the client when they hear me say this is a sigh and roll of the eyes. It does seem the amount of staff time, effort and resources to recruit, train, coordinate and manage volunteers just isn’t worth the result. And that’s a shame. One solution is Psychic Pay. My business partner Joe Churpek blogged about this a couple of years ago, you can read about it...