Our Top 5 Most Popular Blog Posts of 2015

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Gold TOP five.As we get ready to ring in the new year, we wanted to take a moment to thank you for reading, sharing and commenting on our blog posts. We hope you were able to use a few of our analytical insights to win, lift and keep your donors and supporters. This year, our most popular posts focused on win: the number and age of new donors that your organization should be acquired, lift: using life expectancy to calculate long term value and keep: engaging donors through online surveys.

In case you missed any of these posts, here’s the links to our top 5 blogs of 2015:

5.    How Many New Donors Should I Acquire This Year?

4.     The Buzz – From the DMA Nonprofit Conference

3.     The Age of Acquisition

2.     Should you conduct your own survey? If you have to ask, then no.

1.     LTV SchmeLTV

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