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Oct 5, 2020

Right Tools for the Right Job

Goodness gracious. Are you serious?

Apparently in UK, COVID19 cases were under reported due to an Excel limitation on the number of cases in a database.

Lives are at stake people! Use the right tools of the trade.

And even when lives are not at stake, use the right tools. (Hint, Excel is great, but it’s not always the right tool).

The Regression to the Mean has Begun

A year ago, all of us in the business of fundraising were nervous. Lockdowns were taking place across the world, there were shortages of toilet paper and no one was sure how donors would respond. No one could have predicted that donors would respond in a such an...

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December 31 Emails

This past year, we tracked email solicitations for both Giving Tuesday and December 31 (your can read about Giving Tuesday here: https://www.analyticalones.com/giving-spam-tuesday/). We wanted to compare these two critical days of email fundraising. Here are some...

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Giving (SPAM) Tuesday

This year, the whole Analytical Ones’ team tracked our the number of emails we received from organizations, how many we received, our relationship with the organization (active donor, lapsed donor or new donor acquisition), and, when we received the email. Here is...

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