by Bill Jacobs | Jun 10, 2025 | analytics, Big Data, Non-profit, nonprofit analytics
Everywhere you look these days there are articles and posts forecasting the new world order that Artificial Intelligence (AI) will bring to our nonprofit world. These forecasts are both positive (AI will make our sector more efficient and economical) and negative (AI...
by Bill Jacobs | Mar 26, 2025 | analytics, Direct Mail, Non-profit, Nonprofits
The current administration has advocated for the privatization of the USPS. This initiative creates a lot of questions and sends a shiver down the spines of development directors for nonprofits that rely on mail appeals to raise a significant portion of their budgets....
by Bill Jacobs | Oct 10, 2024 | Market Research, Non-profit, Nonprofits
Our neighbors to the north, ONN, released the results of its 2024 State of the Sector Survey today. Over 1,000 nonprofit organizations in Ontario participated in the study. The ONN results sounded familiarly discouraging: Four-in-10 nonprofit organizations responding...
by Bill Jacobs | Jul 9, 2024 | Direct Mail, Donor Retention, Non-profit, Nonprofits
This post co-authored by me and long-time friend and former colleague, Jeff Brooks, the most vigilant blogger in fundraising I know. One of most counterintuitive truths about fundraising is this: The more recently a donor gave, the more likely they are to give now....
by Bill Jacobs | Jun 3, 2024 | Direct Mail, Nonprofits, Uncategorized
Postage rates and problematic delivery are making me rethink how fundraising might need to adapt moving forward. In 2024, First Class postage is a whopping 73 cents (who knew when those “forever” stamps don’t put the amount on them?) and nonprofit postage is between...
