Learn more about analytics and research best practices, as well as real world examples and solutions for nonprofits.


Nov 13, 2021

Thankful for Jennifer

In this five-part series, I wanted to give you a brief introduction to each of the people who make Analytical Ones great: Its employees. I so appreciate their hard work and dedication to all our clients. Quite simply, without them there would be no Analytical Ones.

Jennifer Mayes, Senior Consultant – Director of Primary Research

Jennifer – aka “JAM” – is a unicorn. There are only a handful of people in our vertical who are top-shelf, direct response, fundraising analysts with a lot of experience conducting survey research. Jennifer is one of them.

Jennifer won’t let me tell you how long she’s been serving in nonprofit fundraising analytics, but our clients love working with her because she “gets it” – she knows how to leverage the data into actionable insights.

At Analytical Ones, Jennifer serves a variety of our clients in many different categories: Media, human services, environmental, and advocacy. She also is the lead analyst on all our survey projects.

But what I appreciate most about Jennifer is her gift for process improvement – she constantly finds ways for our team to be more efficient and effective.

Thank you, Jennifer, for all you do for Analytical Ones, and our clients.

The State of Data Woes in 2022

When I started analyzing donor databases in the 1990s, the state of donor databases was challenging: Poor data hygiene duplicate records non-standard gift coding undertrained IT staff simple inflexible software Let’s fast forward 25-years. Since the 1990s, nearly...

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Why We Labor

Our company has had a very busy summer analyzing donor databases, making mail plans, and executing selects. And if you are like us, sometimes during the busyness of all that needs to get done in the world of fundraising, we can lose sight of why we do want we do....

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Mentors: Phil Stolberg

As we finish one year and head into the next, I thought it would be appropriate to recognize some of the key mentors I have had that have shaped my career. So, this 4-part series focuses on those who have helped me along. A big thank you to each and every one of them....

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