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Feb 17, 2020

The Hard Work of Volunteering

Seems like one of the constant topics in the nonprofit blogosphere is this idea of growing your donor base through providing volunteer opportunities.

My personal experience has been quite the opposite really.

Being an introverted analyst, I am always hesitant to volunteer for anything because that likely means some type of social interaction with strangers will be part of the experience. But last fall, I found a local organization that I was really interested in. I reached out to them, and they said they needed a long-term volunteer with a very particular skill set, one that I had and was excited to share. They were excited too.

Three-times I followed up with them to set a time to get started. And each time I heard the same thing: Someone will get right back to you.

And no one ever did.

Sadly, I don’t think my experience is that unique. One has to be very persistent to become a volunteer.

Now, I understand that people at nonprofits have a lot on their plates. I get that. But by not following through, I went from someone who was super interested in the organization to “forget them” in three short calls.

So, rather than volunteering being a path to becoming a donor, if an organization is not careful, it will became a shortcut to becoming a lapsed donor.

Micro-Sustainers to Lapsed Donors

Each fall, we here at Analytical Ones survey the trends in fundraising and come up with testing ideas for your fall campaigns. Last year, we recommended testing first class postage, to avoid the USPS’s SOP of delivering all nonprofit postage appeals on the same day....

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Part VII: How Analytical Ones Will be Using AI

Over the past couple of weeks, I have written about some potential effects that AI will have on the nonprofit sector. Today, I’m going to end this series on how we as a company intend to use AI. There’s no doubt there is a certain “wow-factor” using AI. It’s like Star...

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Part VI: The Environmental Impact of AI

Up to this point in our AI blog series, I have been discussing (some might say ragging on) the practical implementational challenges of AI in the nonprofit sector. In today’s blog, I’m shifting the focus on a more global issue: Is using AI environmentally sustainable?...

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