Learn more about analytics and research best practices, as well as real world examples and solutions for nonprofits.


Nov 13, 2021

Thankful for Alanna

In this five-part series, I wanted to give you a brief introduction to each of the people who make Analytical Ones great: Its employees. I so appreciate their hard work and dedication to all our clients. Quite simply, without them there would be no Analytical Ones.

Alanna Shores, Senior Consultant – Director of Analytics

People love working with Alanna. Not only is she super smart and insightful in fundraising analytics, but she has a joyful spirit that is simply contagious.

Alanna has worked as a fundraising analyst since 2013 serving faith-based organizations. Her degree in psychology helps her understand donor behavior. Her gifts in math and coding make her a natural analyst.

But what I appreciate most about Alanna is her great attitude and her habit of making sure her clients get what they need, when they need it. She is simply a gem.

Thank you, Alanna, for all you do for Analytical Ones, and our clients.

The State of Data Woes in 2022

When I started analyzing donor databases in the 1990s, the state of donor databases was challenging: Poor data hygiene duplicate records non-standard gift coding undertrained IT staff simple inflexible software Let’s fast forward 25-years. Since the 1990s, nearly...

read more

Why We Labor

Our company has had a very busy summer analyzing donor databases, making mail plans, and executing selects. And if you are like us, sometimes during the busyness of all that needs to get done in the world of fundraising, we can lose sight of why we do want we do....

read more

Mentors: Phil Stolberg

As we finish one year and head into the next, I thought it would be appropriate to recognize some of the key mentors I have had that have shaped my career. So, this 4-part series focuses on those who have helped me along. A big thank you to each and every one of them....

read more


© 2022 Analytical Ones