Learn more about analytics and research best practices, as well as real world examples and solutions for nonprofits.

RECENT POSTS

Nov 13, 2021

Thankful for Sara

In this five-part series, I wanted to give you a brief introduction to each of the people who make Analytical Ones great: Its employees. I so appreciate their hard work and dedication to all our clients. Quite simply, without them there would be no Analytical Ones.

Sara Huffman, Senior Data Consultant

Sara knows fundraising data.

Since 2005, Sara has been working with nonprofit organizations to leverage their data into action. Sara is the type of person who can sniff the data and tell whether something is amiss.

At Analytical Ones, Sara scores client files for direct mail appeals to optimize their net revenue with our file segmentation. It’s detailed and taxing work, but Sara is a pro at it. She will also be helping clients with our new online campaign reporting tool, called SORT.

But what I appreciate most about Sara is her obsession with making sure our files are correct and on-time to the production teams. Missing drop dates is not an option.

Thank you, Sara, for all you do for Analytical Ones, and our clients.

Top 5 Mistakes: #4 Legacy “No-Mail” Flags

I have been analyzing the fundraising business for nearly three decades and over the years I keep seeing nonprofit organizations making the same mistakes. These errors hold organizations back. If you are new to fundraising, please commit yourself to avoiding these...

read more

Top 5 Mistakes: #5 CRM Expectations

I have been analyzing the fundraising business for nearly three decades and over the years I keep seeing nonprofit organizations making the same mistakes. These errors hold organizations back. If you are new to fundraising, please commit yourself to avoiding these...

read more

One More Gift from Sustainers

I think we’d all agree that sustainers are great. Having a group of donors that have committed to giving every month is like money in the bank. And, not surprisingly, a lot of organizations are careful to limit additional appeals to this group so not to alienate any...

read more

ARCHIVES

© 2020 Analytical Ones