Has Digital Disruption Skipped Fundraising?

The intent of today’s blog is to start a dialog. So, I hope you choose to offer your 2 cents.

Over the past 20-years, the digital economy has disrupted just about each industry. Particularly in the business to consumer arenas.

How we check out things we are interested in buying and how we purchase them has fundamentally changed. From buying clothes and plane tickets to watching our favorite movies – the internet is now the primary way we do these things.

Yet, there are two notable exceptions:

  1. Grocery shopping
  2. Donating money

While there are digital components to each of these exceptions, they remain minor components.

I have some hypotheses. But I’d really like to know what you all think.

Why haven’t these two industries been disrupted? And are there any similarities about grocery shopping and donation money that might help us understand this all better.

I’m all ears.

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