Analytical Ones uses market research and data analytics to help nonprofits win new donors, lift the performance of current donors and keep active donors longer
Data AnalyticsA deep dive into your donor data to find areas of opportunity and predict your future fundraising performance
Market ResearchFocus groups, in-depth interviews and online surveys to gain insights from your current and prospective donors
Data ModelingMid and major donor modeling services to help target donors most likely to upgrade their giving to your organization
One-on-One ConsultationWe don’t simply provide reports, we provide expert strategy to improve your fundraising
Latest From The Blog:
When testing new direct mail packages, should you use average gift size or response rate to determine which direct mail package is the winner?
What is ‘Statistical Significance’
Statistical significance means that a result from testing or experimenting is not likely to occur randomly or by chance, but is instead likely to be attributable to a specific cause. Read more to learn how to measure statistical significance in your direct mail testing.
If donors join the sustainer program, that’s an additional $260 over five years for every donor that joins the monthly giving program.