by Bill Jacobs | May 15, 2018 | Non-profit
Our last blog (here) generated quite a few comments – though because of the sensitivity of the topic, most comments came directly to me rather than being posted publicly on our blog’s website. Thanks to all for sharing their thoughts. I’ve boiled down the comments...
by Bill Jacobs | Feb 5, 2018 | Donor Acquisition, Non-profit marketing
Many people that work in the numbers business, including us, have been saying for a while now that the stock market is overcooked, and a big correction is inevitable – so the major dive in the Dow Jones yesterday was not a huge surprise. No matter where we end...
by Bill Jacobs | Dec 19, 2017 | Branding, Non-profit marketing
This is the third in a series of blogs on 2018 trends. You can read about the first trend here and the second here. The fourth trend for 2018 stated in the Forbes article is: We are in an era of purposeful business driven by collaboration, inclusion, and the notion of...
by Bill Jacobs | Dec 11, 2017 | Non-profit marketing
Recently, Forbes published an article called “Top 5 Trends for Marketers and Entrepreneurs In 2018.” I find these trends to be very encouraging for nonprofits. The market is moving towards nonprofits, and – for a change – the nonprofit industry is well-positioned to...