by Sarah Smith | Jan 11, 2024 | analytics, Non-profit, nonprofit analytics, Nonprofits, Uncategorized
Thanks to the emergence of multi-channel fundraising, performance reporting and planning have become more complicated. One of the great challenges for nonprofits is forecasting their fundraising revenue and donor base. Projecting donor and revenue growth based on the...
by Bill Jacobs | Nov 20, 2023 | Non-profit
Here it is Thanksgiving week. If you are like most people in the fundraising sector, the lead-up to Thanksgiving can be a hectic period, with the most important cultivation asks either in the mail or ready to be deployed, new donor acquisition campaigns in-home, and...
by Sarah Smith | Nov 6, 2023 | Non-profit, Nonprofits
In the past, some of us at Analytical Ones have been a little “Grinch-y” about Giving Tuesday. Being blitzed by emails during the workday can be overwhelming. However, we won’t knock it if it’s working! In September, Classy (the online fundraising platform utilized by...
by Bill Jacobs | Oct 10, 2023 | Non-profit, Nonprofits
One of the many analyses we provide to clients is a mid-fiscal year re-forecast. This is one analysis where the difficulty of the projection is really dependent on the fiscal year definition. Q: Why does that matter? A: Well, for many organizations, more than half of...
by Bill Jacobs | Dec 21, 2022 | Agency, Analyst, Major Donors, Non-profit, Non-profit marketing, Nonprofits
The year 2022, for most nonprofit organizations, has been referred to as “regression to the mean.” One of the untold heroes of the pandemic were donors – their response to the pandemic was one of amazing generosity. But that level of generosity couldn’t be sustained...
by Bill Jacobs | May 31, 2021 | Donor Acquisition, Donor Retention, gratefulness, Non-profit, nonprofit analytics, Nonprofits
A year ago, all of us in the business of fundraising were nervous. Lockdowns were taking place across the world, there were shortages of toilet paper and no one was sure how donors would respond. No one could have predicted that donors would respond in a such an...
